Video mystery shopping service is the most powerful and useful tool used by mystery customer to provide information to the shopping agency. Generally, mystery customers are supposed to roam around the shop, talk to the employees, and check their service and the facility thoroughly. Once they are out of the shop, they can note down all the observation in a diary. After returning home, they can prepare the report on the shop. But, usage of a video recorder while you shop makes the whole procedure pretty easy. Also, the client can view the attitude and behavior of his employees towards the customer.
You being a mystery customer can use this facility to satisfy the client. For a video mystery shopping service you would perform just same as you do for normal shopping. You should check the cleanliness of the service area or shop, through the eye of the camera. You have to record the whole event, as you converse with the staff or talk to the help desk. You might have to visit all the departments of the store, if it is instructed by your shopping company. Depending on the requirement, the shopping and recording process can take longer time than usual.
The equipments to carry out video mystery shopping service are just a digital button sized camcorder and attached battery pack. You can easily keep these hidden within your clothes or accessories. The camera can be placed within a button hole or in a piece of jewelry. The battery pack can also be kept hidden within the belt or purse. But, you should be trained enough to handle this camera, so that you can record properly. Otherwise, your shop is going to give useless result. So, before you go for a real video shop, you should better rehearse yourself meticulously to get the required outcome.
Your shopping company may ask you to go for few test video mystery shopping service , to be familiar with the instrument. Unless you feel confident in recording, do not go for any real video shop. The shopping agencies prefer to recruit experienced shopper, for this type of assignments. If you are a new comer, then you have to train yourself, so that you can compete with the experienced shoppers. The best way to learn is to watch the video recordings you have made for your test shops. You can very well judge your work, and thereby improve the technique for better production.
The highest advantage of video mystery shopping service is that the client can watch the recording. In case of written reports, there is a chance of missing important information. But it is not so, for a video recording. The client can see the exact reality at his stores. The staffs can also watch their performance in reality. Thus the client can take his own discretion to analyze the overall situation. This video can also be used as an ideal training tool, to show others who are doing well and who need to improve.
Generally the video shoppers are rewarded with higher amount than the normal shoppers, which can range from 30 dollar to 150 dollars. The shopping company will provide you with the equipment. If you are interested in this area of shopping, then prepare yourself carefully before applying for the assignments.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment